Rivi work/State of Hawaii × Rivi

solving over-tourism in Hawaii - and reaching 250% of projected first-year revenue.

as part of Hawaii’s destination-management efforts, Rivi helped build the digital reservation infrastructure used to manage visitor demand at major parks and attractions - controlling visitor volumes, reducing congestion and environmental pressure, improving the experience for residents + travelers, and giving operators better data and tools to manage capacity.

travelgovernmentcommerceweb + mobile
83
parks + destinations
100k+
monthly users
250%
of projected first-year revenue
Go Hawaii hero image
welcome to the Hawaiian Islands · travel responsibly

the challenge: managing demand at Hawaii’s most visited places.

Hawaii attracts millions of visitors, but much of that demand concentrates around a smaller number of highly popular landmarks and parks. at locations such as Diamond Head, high visitor volumes contributed to congestion, heavy foot traffic and pressure on the surrounding environment and communities.

Hawaii’s destination-management plans called for a more controlled system: visitors would reserve entry and parking in advance, while operators could limit capacity and better understand when and how destinations were being used.

Rivi was brought in to help build the technology behind that system.

before · uncapped walk-up entry
unlimited walk-upspeak-hour crowdingqueues at the gatelittle demand data
arrivals were unmanaged, so congestion concentrated into the same hours at the same handful of destinations.
after · reserved, capped entry
capacity per time slotentry + parking reservedkama‘āina exemptprepaid online
demand is spread across the day within limits operators set - and every destination has a record of how it is actually used.
Diamond Head visitor demand
diamond head · #1 of 523 things to do in Honolulu · 24,545 reviews (TripAdvisor)

building the reservation ecosystem.

Rivi developed the technology to support reservations across 83 parks and destinations - scheduling, ticketing, parking reservations and payments.

this wasn’t a single consumer website: it was interconnected experiences for five different user groups, all sharing the same underlying reservation and operational data.

visitors
search availability, reserve entry or parking, pay and manage reservations.
commercial tour operators
manage reservations for organized visitor groups.
vendors
operate within the reservation ecosystem - inventory, workflows and reporting.
administrators
manage destinations, capacity, availability, reservations and operational data.
on-site teams
validate reservations and scan visitors at the destination on iOS + Android.
scheduling + availabilityentry ticketingparking reservationspaymentscommercial group bookingscapacity + admin toolingon-site validation (iOS + Android)cloud backend

from an online reservation to the park gate.

the platform became part of how visitor access was managed in the physical world. at destinations where reservations became mandatory, travelers reserved entry before arrival - and on-site teams validated those reservations digitally in seconds.

this connected the online experience directly with capacity management at the destination itself.

check availabilityreserve entry + parkingpay onlinedigital passscanned at the gate
advance reservations required signage
no reservation · be prepared to turn around
park entrance reservation board
diamond head entrance · walk-in and parking, both reserved in advance

measurable operating impact.

the platform scaled from launch to more than 100,000 monthly active users - and in its first year generated approximately 250% of the revenue originally projected, while supporting Hawaii’s broader destination-management objectives.

manage visitor capacityspread + control demandreduce congestionimprove the visitor experiencebetter data for destination planninglong-term preservation of major attractions
first-year revenue · against projection
originally projected100%
actual, year one250%
first year of operation · approximate, against the original projection
0 → 100k+
monthly active users
250%
of projected first-year revenue
83
parks + destinations

more than a ticketing system.

what started as a reservation requirement became shared digital infrastructure for managing tourism across Hawaii’s parks and destinations.

Rivi’s work covered product definition, backend + cloud development, web applications, mobile applications, reservation + payment flows, and the systems connecting the different user groups.

the result: technology that connects a digital reservation decision with what actually happens at the destination - helping Hawaii manage tourism more deliberately, at scale.

the reservation requirement made global news.

the shift to advance reservations at Hawaii’s best-known destinations was covered widely as travelers adjusted to a new way of visiting.

program coverage
CNNVisitors will soon need reservations for one of Hawaii’s most popular sitesForbesHawaii Travel Update: You’ll Now Need A Reservation To Visit Iao Valley On MauiThe Washington PostVisiting a national park this summer? Here’s where you need reservationsTravel + LeisureThis Popular Hawaii Attraction Will Now Require Reservations for Out-of-state VisitorsLonely PlanetHawaii’s Diamond Head requires tourists to reserve entryCondé Nast TravelerThese Are the National Parks Requiring Reservations in 2023The Sydney Morning HeraldDiamond Head hiking trail: reservation system introduced to control crowds on trailCNBCYou may need reservations and permits for national park trips

complex travel infrastructure, made simple for the visitor.

build with Rivi